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Professor Yang Jirui of SWUFE Participated in the Parallel Session of the Fourth Hongqiao International Economic Forum

On November 5th, as an important part of the 4th China International Import Expo, the 4th Hongqiao International Economic Forum Parallel Session on New Consumption Trends under the New Dual Circulation Development Paradigm was held at the Shanghai National Convention Center. Wang Shouwen, Deputy Minister of Commerce and Deputy Representative of International Trade Negotiations, Zong Ming, Deputy Mayor of Shanghai, Fang Lanyi, Italian Ambassador to China, and other leaders attended the event. Yang Jirui, director of the Chengdu-Chongqing Economic Zone Development Research Institute of SWUFE and the president of the (China) Consumer Economics Society, participated in the forum interview as a special guest. Other special guests to participate in the forum interview include Belloni, general manager of LVMH Group, Wang Wei, director of the Market Economy Research Institute of the Development Research Center of the State Council, Mikkeli Moran, CEO of Swarovski Group, and Du Baoxiang, director of Wangfujing Co., Ltd. , and Qu Fang, founder of Xiaohongshu , etc.

Under the new development pattern, how to grasp the new trend of consumption development while expanding domestic demand? How to cultivate new consumption growth potentials? During the interview, Professor Yang Jirui elaborated on the important positioning and significance of consumption in our country's building of a new dual circulation development pattern, expanding domestic demand and building a strong domestic market, and analyzed the positive role of digital consumption in promoting economic growth and the dual circulation. And for tapping the potential of consumption and cultivating new growth of diversified consumption, ten measures have been put forward in a targeted manner. Professor Yang Jirui's unique views aroused great attention from delegates and media reporters. News media like "Guangming Daily", "China Daily", "People's Political Consultative Conference", "China Discipline Inspection and Supervision News", "Shanghai Daily", People's Pictorial, Bloomberg etc. have followed up interviews and made special reports.

Professor Zhang Enbi, the director of the Institute of Consumer Economics of SWUFE and the executive deputy secretary-general of the Society of Consumer Economics, was invited as a guest to participate in the related activities of the 4th CIIE and the Sub-Forum on Consumption.



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